Tatra banka: a T-shirt idea for young people
Tatra banka held a competition for young designers: create a T-shirt concept that lets young people express their feelings and connects them with the bank's brand. This was my entry, two designs in white and black.
The brief
The foundation wanted to see how the Tatra banka brand could speak to younger people, and how young designers would design and present it. So I made the shirts, and the way to show them.
Two designs
Success in progress. Two turned squares frame the words, with a progress bar underneath that is not full yet. Success is something you are still working on.
Úspech je otázkou priorít. "Success is a matter of priorities", in letter-spaced capitals, with the bank's mark above. The same idea, in Slovak, quieter.
Each design comes in white and black, with the bank's mark small on the sleeve.
How it went
It did not win anything, and I did not hear back afterwards. But we met at the event, and people saw the work and the idea behind it. For a young designer, that was a great experience.
A student concept, not an official Tatra banka product. The Tatra banka name and mark belong to Tatra banka.
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